According to the latest research from ABI, nearly three-quarters (73%) of mobile phone users in the United States use their phones to engage social networking sites on a daily basis.
ABI culled the data from an online survey of 2,000 mobile consumers. Participants were asked “a wide range of questions” regarding their mobile device usage. All respondents, says ABI, owned at least one mobile phone, smartphone or media tablet.
Sometimes the concept of strangers taking time during their workdays to “share” content with other strangers can seem a bit forced, especially if it’s part of a deliberate program to get out there and be social.
In my case, the sharing instinct is genetic—I come from a long line of article clippers whose get-togethers tend to start with an exchange of newspaper articles, cartoons, and coupons. My enthusiasm for the state of the art today is that the social sites enable sharing with like-minded professionals, most of whom I don’t know. While it’s not uncommon for deeper connections to build, that’s not what’s behind my urge to share.